Real reason Loose Women is off ITV this week after viewer backlash

Loose Women had become a bit of the new norm, especially for many people working from home at the moment during the Covid-19 pandemic.

When fans discovered that there had been a shake-up with this week's ITV scheduled, meaning that the panelists would be missing, it sparked some unhappy reactions.

Much confusion lingered after other shows for the broadcasting giant ran like clockwork such as Good Morning Britain, Lorraine and This Morning.

The real reason behind the channel interruption for the rest of the week is due to Cheltenham Festival now taking its place on a temporary basis – as it often does.

The iconic horse racing event, which pre-dates back to the mid-19th century, will air from Tuesday, March 16, through to Friday, March 19.

Full coverage of all the races will broadcast for four days this week between 1pm and 4:30pm.

The disruption will not only impact Loose Women but will also alter timings for ITV's lunchtime news, which will now slip forward to kick off at 12:30pm instead.

The Cheltenham Festival caused waves of panic after the event saw 250,000 racegoers turn up for the lavish day amid growing concerns over the Covid-19 pandemic.

Last year's Cheltenham Festival saw more than 250,000 racegoers attend, despite other sporting events being cancelled due to the coronavirus pandemic.

At the time many other large scale events had been cancelled as the virus began to surge across the UK while the horse racing event still opted to pack in the punters.

Ex Good Morning Britain anchor Piers Morgan previously condemned the British Horse Racing Authority for going ahead when Britain was clearly heading for quite a turbulent time ahead with trying to keep the virus under control.

On the ITV breakfast programme, he said: "When they said it was a pandemic at that point the leadership should have got together and said we are cancelling the rest of the festival regardless of what the government says – all bets are off.

"There was a lack of understanding of the gravity of the situation and I believe it was motivated by financial imperative and not public health imperative.

"Nobody needed to be told at that stage not to continue. As a governing body you cannot hide behind the government."

Loose Women returns next week, airing weekdays at it's usual slot of 12.30pm on ITV.

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